Regional Franchise Opportunities Available Now - Get more information HERE!

Our Team

Matt Jones

Founding Director/Principal Consultant

Father of five, mentor and volunteer, he's passionate about helping health and safety professionals and business owners discover what they are truly capable of.

Matt has over a decade of experience backed with a Graduate Diploma in Occupational Health and Safety, ProfNZISM and HASANZ Registered. He founded the New Zealand Health and Safety Professionals with 3500 members, produces regular podcasts, weekly live discussions on LinkedIn and is an expert witness.

"Advanced Safety creator Matt Jones is truly a health and safety savant who specialises in the development of people, businesses and health and safety success.  I have worked with Matt from the beginning of my career in the Health and Safety industry.  He has helped guide and direct me as I've evolved from a health and safety co-ordinator to a health and safety manager.  His personable approach has made it easy to understand the legal requirements and how to implement the best health and safety practices applicable for our business."

Stef Cerpa

National Health and Safety Manager
Contract Construction Ltd

Meet The Team

Central Auckland/North

Michelle Wu


Neil Joubert

Assistant Support

Michaela Hogan

Advanced Safety Franchise Opportunities

Now Available

A little bit of background

For several months Advanced Safety has experienced a significant level of work (new enquiries, new business and from our existing clients) and now is the time to increase our capacity.

The type of work available throughout New Zealand includes rapidly expanding businesses looking to either, outsource their health and safety advisory or supplement their existing health and safety team. Their needs include the introduction of new workplace health and safety management systems, up-skilling of executive, senior leaders and workforce, workplace assessments and the oversight of electronic reporting and incident management.

We are seeking experienced health and safety consultants or in-house health and safety leaders, who are ready to become a franchise operator in their region. We have established franchisees across the country who are enjoying all the benefits of accessing our intellectual property, sales and support team and now rapidly building a large client base comprised of high-quality businesses.

All you need to do today is reach out by emailing   

A member of the Management Team will respond soon after to let you know more…

"Advanced Safety has been brilliant to work with allowing our business to review our internal H & S policies and protocols but in a way that is not overwhelming or reinventing the wheel.  Providing clear and detailed instructions of what was needed for our Totika Application has been greatly appreciated to allow our business to continue with our application with a rating/score we can be proud of."

Ashlea Bitanga ⭐️⭐️⭐️⭐️⭐️

Rollex Medical NZ

"Advanced Safety was engaged to undertake an external audit of our business's health and safety system.  Matt's audit included review of our system at desk top level, how this is reflected in practice on our site and a timely return of a formal and well-structured report.  Matt provided not only a area's for improvement but praise to systems that worked well.  I can confidently recommend Advanced Safety to others looking for a professional external auditor."       

Mel Dunstan ⭐️⭐️⭐️⭐️⭐️

Cook Brothers Construction

"It is clear that Advanced Safety has a deep and broad experience in health and safety and the Canterbury Safety Charter highly recommends their services as workshop facilitators."

Jocelyn Larson ⭐️⭐️⭐️⭐️⭐️

Canterbury Safety Charter


Matt Jones, Founding Director

Mobile: 021 194 3437

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